Meet Merinda O'Brien

Head High-Performance Coach & IPF World Medalist

Building Stronger Humans, One Rep at a Time

I am Merinda O'Brien, the founder and Head Coach at Generation Strength. I coach high-performing professionals and competitive athletes who want structured, principle-driven strength training.

My approach isn't based on fads or guesswork. It is built on years of experience under the bar and coaching athletes to the highest levels of the sport. I believe that training only works when there is a system behind it. That's why I created the Generation Strength System—to break down athletic development into clear, actionable stages.

Performance Highlights

My career as an athlete heavily informs my coaching. I have been the highest-ranked Australian Female Single Ply Powerlifter for three consecutive years (2022, 2023, and 2024). At the IPF World Championships in 2022, I secured Silver Overall, taking home Silver in the Squat and Bench, and Gold in the Deadlift. I currently hold multiple National and World Records across APU, APL, and CAPO federations. My best competition lifts stand at a 162.5kg Squat, a 100kg Bench, and a 180.5kg Deadlift.

My Philosophy

I meet you where you are, and I coach with the structure and standards that move you forward. Whether you are stepping onto the platform for the first time or preparing for a World Championship, my goal is to help you refine yourself physically and mentally.

Work With Merinda - start with the Strength Strategy Session